Welcome to Flytedesk’s resource hub. Here, you’ll find all of the resources we have available for student media organizations. These resources will help you make actionable changes and see impact across your organization, but we focus on four core topics, based on the Local Independent Online News Association's pillars of sustainability:
We want to help student media organizations reach their core audiences and increase their journalistic impact. Here, you'll find materials about audience engagement, SEO, promotions and marketing, and more.
Student media teams face unique challenges like staff turnover, limited resources, and outdated systems. Our resources, tools and tips are designed to help you stay organized and adaptable through these common hurdles.
Building sustainable revenue streams is crucial for student media organizations. Whether through national advertising opportunities, local ad sales, fundraising or other avenues, we provide guidance to help strengthen your financial foundation.
Student media serves a dual purpose: delivering quality journalism while providing valuable learning opportunities. We offer resources that support both student leaders and professional staff in fulfilling this educational mission.
Here, you'll find the research and reports we've developed in collaboration with college students from across the country, with student media in mind. These resources offer insight into students' spending habits, behaviors, and values and provide guidance on how to apply this information to your student media operations.
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COVID-era teens have grown into health-conscious adults.
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Steering uncertainty about their careers
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Here’s how student media can capitalize on the “COVID Generation,” prioritizing in-person connections over digital ones
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Barbara Allen's guide on how to craft impactful and interesting headlines, and why it matters
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Your organization has a site; here’s how to monetize
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A successful leadership term isn’t just measured by the work you produce, but also by the health of the organization you leave behind.
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Print is still a popular option at student media organizations around the country. Here’s what you need to know.
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Here’s how to identify and talk about the specific audiences your student media organization is serving
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From basic channels to next-level strategies to build a loyal, engaged audience
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How to highlight your student media experience effectively
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Email newsletters are one of the fastest-growing products in student media, for a reason. Here’s how your organization can start one today.
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Out-of-home advertising is not only one of the most impactful forms of marketing visually, but also financially. Here’s how to get your organization s
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A step-by-step guide to surveying your campus to gather actionable data for your editorial and business teams
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A conference isn’t just a trip but an investment in your publication
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Learn more about common pitfalls in creating a media kit and how to avoid them.
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6 different ways to keep your sales team motivated all semester long
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If you’re missing one of these core products in your advertising offerings, you’ve got an opportunity to increase revenue.
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Street teams are a proven way to bring in local and national revenue for your student media office. Here’s how to get a street team operation started
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Roles and responsibilities found in successful student media organizations
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Public records requests can help you add every student on your campus to your email newsletter
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