As technology continues to evolve and become more intelligent, people aren’t ignorant about the impact
The company has created a national advertising network for college newspapers . . . helping brands and retailers reach a lucrative audience.
Young adults have a lot of spending power — and brands are clamoring to scoop up their loyalty while they’re still in school.
The epicenter of campus media, college newspapers are distributed all around campus.
Students spend 10+ hours per day on campus; outdoor placements reach them where they live.
Branded coasters at local bars make an impact with students when they're out with their friends.
Sponsored posts from campus media outlets brings brands massive reach from a trusted voice.
The classic way to spread a message on campus; reach students throughout their day.
Students rely on campus media to get their news, and this inventory isn’t available anywhere else.
Students are savvy, they've been targeted and retargeted by ads their whole lives. To reach them, your message has to earn peer approval - so show them respect by being a part of their world and they'll give it back to you in spades.
College students are digital natives, but they respond best to their peers. According to Snapchat and ORC International, 47% of students see their college newspaper as the primary way they learn about campus news.
Only 37% of college students aren't using an online ad blocker and only 43% have cable. It's critical that brands use a multi-channel approach in order to reach this key demographic.
Chairman, Church & Dwight/Trojan
These guys are the experts on millennials. They turned a huge headache into a simple, effective, program. Flytedesk is the gold standard in marketing technology.
Associate Media Director, KSM
We’ve been doing student media advertising for years and the execution & reconciliation stages had always been a drawn-out, tedious process. When we routed it through Flytedesk it became an order of magnitude easier, faster, and more cost effective.
Media Associate, BPI
I couldn’t believe how simple it was to work with Flytedesk. We pushed out one of the largest campus campaigns ever, on a tight turnaround, and it went off without a hitch. The results were even better than expected and the technology made everything easy for our team.
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